WE-Matter, with the support of CHROs and CEOs, recognized that many awards had lost their value, becoming mere transactions rather than true symbols of achievement.
One conversation stands out as a turning point. A seasoned executive, after including a recent award in the boards docket, was met with an unexpected comment from a director. At the Mumbai airport, I noticed even the idli wala had won the same award, the director remarked, highlighting the dilution of credibility in these honors.
The message was clear: the industry needed something better, something that would restore the value of recognition. It was from this sentiment that the WE Global Employees Choice Workplace Awards were born.
